Filit is a gift box focused on international travel packs. The project includes the design of the packaging, the interior cards and the brand itself.
The packaging sought to provide the box with a different perspective from that of simply a container element and, thus, achieve a more interactive relationship with the user. To carry it out, the box opening system has been worked on, in which the structure of the product is transformed as the user pulls a thread, until the box is completely open and displays its contents in an elegant and original.
The materials used for its manufacture are cardboard and thread, which has the leading role by acting as a unifying element since it is present in all the components of the project.